Brunette Girl Having A Makeup In The Dressing Room

Criticism and controversy
During the 20th century, the popularity of cosmetics has increased rapidly. Cosmetics are increasingly used by girls at a young age, especially in the United States. Due to the fast-decreasing age of make-up users, many companies, from high-street brands like Rimmel to higher-end products like Estee Lauder, have catered to this expanding market by introducing more flavored lipsticks and glosses, cosmetics packaged in glittery, sparkly packaging and marketing and advertising using young models. The social consequences of younger and younger beautification has had much attention in the media over the last few years.
Criticism of cosmetics has come from a variety of sources including some feminists, Islamists, Christianists, animal rights activists, authors and public interest groups. There is a growing awareness and preference for cosmetics that are without any supposedly toxic ingredients, especially those derived from petroleum, sodium lauryl sulfate (SLS), and parabens.